George is a serial entrepreneur and executive with vast experience in all aspects of business ownership. He attributes his success in his businesses to a relentless focus on exemplary customer service. His customers agree! Hardly a day goes by without someone stopping George to tell him about a great experience they had with one of his businesses.
With the advent of social media and online reviews, George watched businesses struggle to stay up with changing consumer behavior and expectations. Customers wanted a quick, easy way to communicate with businesses but businesses couldn’t deliver. Out of frustration, customers turned to social media and public review sites to get attention from businesses, often for poor customer service.
The idea for Peoplocity was born from George’s recognition of the pain businesses were experiencing from these public platforms. George spent two years meeting with business and technology leaders in the Indianapolis area to determine if technology could be leveraged to provide a solution. One of those meetings was with Cathy Langlois who was the executive director of the Entrepreneurship Advancement Center located in Hamilton County, Indiana. Cathy would later join the team to bring her patient and employee experience and entrepreneurial understanding to Peoplocity.